2017 BSME CONFERENCE - ‘The Changing Role of the Editor’
Are you an Editor who wants keep pace with our ever-evolving industry? Or is it your ambition to become a successful Editor?
Either way, this is the one event you can’t afford to miss this year!
The BSME have teamed up with some of the industry’s best-known faces to reprise our half day agenda-setting conference at Central Saint Martins, University of the Arts, London, on Wednesday, 18 October 2017. The conference will take place from 2.00pm until 5.30pm.
The packed itinerary promises controversial debates, ground breaking innovative ideas and heaps of lateral thinking, all providing you with in-depth insights and inspiration.
The role of the Editor is changing – and the BSME can help you keep up…
SESSION 1 – TRADITIONAL MEDIA vs NEW MEDIA – The battle rages on
Forget editorial versus advertising, the ongoing challenge for Editors is traditional media versus new media. Watch our two well-honed industry behemoths go head-to-head in the battle of best-in-class journalism.
Eleanor Mills, Editorial Director of the Sunday Times and Editor of the Sunday Times Magazine takes on Anthony Thornton, Digital Director, Wallpaper*.
The debate will be moderated by Marie O’Riordan, Editor-in-Chief, John Brown publishing.
SESSION 2 – EXPERIENTIAL IS THE NEW VIDEO
Last season it was video, but now media firms are backing reader events and experiences as the ‘new’ way to engage with our audiences.
But do they actually make money for brands and how do Editors transfer their skills from editing to event management?
Our expert panel reveal what’s worked, what hasn’t and whether it’s been worth it…
· William Drew, Group Editor, The World’s 50 Best Restaurants
· Lisa Smosarski, Editor-in-Chief, Stylist
· Terri White, Editor-in-Chief, Empire
The panel is moderated by Charlotte Moore, Editor-in-Chief, InStyle.
SESSION 3 – IN CONVERSATION WITH JO ELVIN
Jo Elvin, Editor-in-Chief, Glamour, will be talking about how her role as Editor has changed since launching the title in 2001.
She will be interviewed by BSME Committee member, Lucie Cave, Editorial Director of Heat, and commercial content at Bauer.
SESSION 4 – A GLIMPSE OF THE FUTURE
Want to know what’s going to be the next big thing?
Then let Rebecca Ironside, Head of Qualitative Research, Future Thinking, forecast your future with her insightful look at what lies ahead in the media in 2018.
Member tickets are just £120 + VAT
Non-Member tickets are just £150 + VAT
Group Booking Discount: £100 + VAT (minimum 5 tickets). To purchase tickets at this rate, please contact Layla at the BSME office - email@example.com
PLUS! FREE EVENT
BE WOWED BY FUTURE TALENT…
BSME attendees are invited to also attend the annual Central Saint Martins Fashion Media Evening that takes place in the evening on the day of the BSME Conference, a highlight of the year for the CSM MA Fashion Communication course, led by the Fashion Journalism pathway.
This year, ten fashion journalists are studying on the course, which is internationally recognised as an outstanding recruiting ground for the next generation of fashion and lifestyle writers and editors.
Every October, around 20 alumni from London-based print and digital media join the students to debate key issues, with a series of quick-fire presentations and carefully curated panels, plus there's the chance to catch up with old friends and make new contacts over a glass of wine.
Subjects for 2017 are likely to include: the benefits of social media – over-hyped?; making sense of influencers; how e-commerce may be essential for media brands and cultural appropriation.
This is a free event. If you would like to attend, please email us once you have booked your tickets for the BSME Conference.